Jaylen Brown Joins All-Star Game at London’s O2 Arena: Big3’s Power Move

Jaylen Brown Joins All-Star Game at London’s O2 Arena: Los Angeles, California (26 August 2023) – On Saturday, August 26, Jaylen Brown will participate in the highly anticipated BIG3 All-Star Game at the O2 Arena in London, United Kingdom. Brown will perform to benefit the local charity London Youth, whose network of community organisations seeks to support and improve the lives of London’s youth. BIG3 will duplicate Jaylen’s contribution to the organisation in an effort to increase awareness of the global causes he supports.

The 7uice Foundation’s Bridge Programme, a learning and leadership initiative to cultivate the next generation of leaders in science and technology among young people from traditionally marginalised minority communities, demonstrates Brown’s long-term commitment and dedication to his community work off the court.

The festivities will begin at 12:00 PM ET and will be broadcast on CBS, with the All-Star Game beginning at 6:00 PM BST and the Championship following at 7:00 PM BST.

Jaylen Brown Joins All-Star Game at London’s O2 Arena: Below is the upcoming CBS broadcast schedule:

12:00 p.m. EDT – The Celebrity Game

1 p.m. EDT: All-Star Game

2:00 p.m. EDT – The Championship Game

BIG3 All-Star Game tickets are available at big3.com.

WHAT IS BIG3:

BIG3 (BIG3.com) is our identity. What we perform is FIREBALL3. It is not the 3-on-3 of your grandfather. Many of the greatest, most renowned, and skilled professional athletes of all time compete in the premier BIG3 league. The BIG3 was founded by producer, actor, and music legend Ice Cube, as well as entertainment executive Jeff Kwatinetz, and combines highly competitive, physical, and fast-paced game experiences with extraordinary spectator experiences. In 2023, Sports Business Journal designated the BIG3 “Best in Web3” for the league’s groundbreaking Web3 Project, Forever Experience Action Tokens (FEATs), which offers utility and ownership-like value in BIG3 teams through blockchain technology.